Inside Retail
JANUARY 16, 2022
During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce.
Retail TouchPoints
MARCH 15, 2022
Influencer marketing isn’t what it was in 2013 or 2014, where you gave someone a product and they sold it for you,” Dulay said. You might not even want to run it on social media. Maybe you want to use that content on your website to increase conversions on your checkout page.”. Know what your goal is.
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