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Don’t be Fooled, Meta isn’t Abandoning Social Commerce — and Here’s Why

Retail TouchPoints

Recent headlines about Meta ’s Instagram and Facebook doing away with shopping features on their platforms might appear to be a retreat in the social commerce wars. Social commerce sales in the U.S. Social commerce sales in the U.S. social network ad spending forecast by $16.21 billion.

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One to watch: APAC goes all in on social commerce

Inside Retail

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Live shopping emerges.

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Walmart-Owned Flipkart Raises $3.6B to Fund Next Stage of Growth in India

Retail TouchPoints

The new funding is a major vote of confidence in the potential of digital commerce in India, still a relatively nascent market. Brick-and-mortar dominates the retail scene, with ecommerce projected to account for just 7% of sales this year, up from 3% in 2017. billion population, but still with plenty of room for growth.

Wholesale 237
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Mirvac finds a good fit with social fashion app Mys Tyler

Inside Retail

The social-commerce app matches women with a contributor sharing a similar body type who can guide them on the best styles to suit their physical characteristics. More than 83,000 women from over 100 countries have downloaded the app, with the US, Australia, and the UK accounting for 70 per cent of users.

Fashion 246
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11 Things to Know About China’s eCommerce Market

Indigo 9 Digital

trillion in sales, China has the largest eCommerce market in the world, by a large margin. If you are curious about the eCommerce market in China then consider these 11 facts about its size, competition and trends. The Chinese eCommerce market is dominated by several eCommerce giants, the largest of which is Alibaba.