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‘An exciting way to test a new market’: More fashion brands turn to rental

Inside Retail

APRIL 26, 2021

Fulfilment by GlamCorner now sees the platform handling the logistics of clothing rental on behalf of fashion brands, including warehousing, cleaning, shipping and returns, and giving brands their own rental stores, which they can embed in their e-commerce sites and promote to customers. The ‘Attenborough’ effect.

Fashion 246
Fashion Marketing Fulfillment Fast Fashion 246
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5 of the Best Ways DTC Brands Get New Customers

Indigo 9 Digital

FEBRUARY 28, 2023

Consumers like to touch and feel products and let’s be honest returning online orders can be a hassle. The brand started out online only in 2011 and then a year later the CEO, Michael Preysman famously told the New York Times : “we are going to shut the company down before we go to physical retail”. Still not convinced?

Advertising 98
Advertising Returns Consumer Promotions 98
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