How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025
Retail TouchPoints
JULY 22, 2025
In times of economic uncertainty, customer spending habits shift, with discretionary categories like fashion, home goods and supplements already seeing declines in purchase frequency and average order value. With 85% now shopping online , the rise of social commerce is pushing brands of all sizes to prioritize their digital strategy.
Let's personalize your content