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eCommerce and its Profitability Issue. Why its So Hard to Make Money

Indigo 9 Digital

A study by the Capgemini Institute found that on average retailers charge their customers just 80% of the cost of delivering goods. The irony of online shopping is that the most economical model for a retailer is when customers are not purely online shopping at all. But it costs $10.59 But by 2021 they were 32.3%

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6 Reasons Walmart’s eCommerce Strategy is Winning

Indigo 9 Digital

Since 90% of the United States population lives within 10 miles of a Walmart store this move has become a game changer for the retailer. Consumers love shopping online but what they really want is control. Consumers are looking for one stop shopping. What we are witnessing is a trend towards more convenient shopping trips.

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Combatting Waste in the CPG Industry

Rangeme

Along with refillable stations and bulk sections in grocery stores, which we’ll cover in an upcoming blog post, retailers and CPG companies are looking at the following solutions: Reducing packaging. Since 2009, Waitrose has reduced its own-brand packaging by almost 45%. They] replaced the foam cases used in the past.

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Target’s eCommerce Strategy, Why it’s Outperforming

Indigo 9 Digital

Its business model which is centred around one stop shopping as well as its omni-channel offerings are just a few of the areas Target has excelled in. One stop shopping. It is not a coincidence that many of the retailers that are performing well offer one stop shopping. One stop shopping is not new.