Eddie Bauer Acquisition Gives Authentic Brands a Foothold in Growing Outdoor Category
Retail TouchPoints
MAY 10, 2021
Outdoor brand Eddie Bauer is the latest retailer to be snapped up by brand management firm Authentic Brands Group (ABG) and SPARC Group , a joint venture between ABG and mall operator Simon Property Group. In 2014, men’s apparel brand Jos. and Canada.
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