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CVS promotes Wier to VP of store brands

Mass Relators

Michael Wier has been promoted to vice president of store brands at CVS Health. I invite all of you who are passionate about making new products, improving customer experiences, driving efficiency, and sustainably growing brands to connect with me on ways to partner. Ross School of Business at the University of Michigan in 2007.

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Target Creates Chief Guest Experience Officer Role as it Expands Senior Leadership Team

Retail TouchPoints

Target has named Cara Sylvester to the newly-created role of EVP and Chief Guest Experience Officer. She which will lead the strategic development of Target’s customer experience both in-store and online, reporting directly to CEO Brian Cornell. Brett Craig was promoted to EVP and CIO, where he will report to Sylvester.

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Amazon Appoints Insider as CEO of Worldwide Stores

Retail TouchPoints

Herrington joined Amazon as VP of Consumables in 2005, launched Amazon Fresh in 2007 and was promoted to SVP of Consumables in 2014. Amazon has named 17-year company veteran Doug Herrington to the renamed role of CEO of Worldwide Amazon Stores, filling the position left vacant by former CEO of the Worldwide Consumer Dave Clark.

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How Natori Used AI to Sharpen Retargeting and Achieve a 943% ROAS

Retail TouchPoints

Natori can use Albert to target customers who had previously engaged with and/or purchased similar products, registered on the ecommerce site or participated in a promotion. She left a prestigious Wall Street position to start the company; similarly, Ken left a career in finance to join the company in 2007.

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Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation

Retail TouchPoints

Shoppers want to feel seen and have their financial challenges recognized, and that’s only possible with careful analysis of customer data. They should] take that data and put it to use to automate the customer experience to drive insights into what consumers really prefer and what they will engage with. During The Kroger Co. ’s

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Amazing Business Radio: Dennis Yu

Hyken

They discuss how businesses can use TikTok to promote their brand and enhance customer experience. Top Takeaways: Social Media is an opportunity for a brand to show the world that they are interested in resolving issues for their customer. Quotes: “TikTok in 2022 is Facebook in 2007. Repurpose content.

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Retail technology for building recession resilience

I Vend

McKinsey’s research into the way that retailers managed cost reductions in the Great Recession of 2007-2009 found that ‘resilient retailers’ reduced their costs by two percentage points, while their ‘non-resilient’ counterparts increased theirs by the same amount. How can retail technology help retail stores to prepare for recession?