Retail TouchPoints

SEPTEMBER 22, 2023

Amazon’s announcement of its plans had an almost apologetic undertone. The bulk of the statement was spent touting the larger benefits of Prime membership and how those benefits have expanded since the offering first debuted in 2005. Most of the shoppable TV experiences happening today are currently activated via advertising.

Advertising 223

Advertising Planning Consumer ATS 223

Inside Retail

MARCH 29, 2022

Phil Knight, the co-founder of Nike, famously once said he hates advertising. When I joined Nike in 2005, we had a goal – to be the number one technical running shoe brand in Australia (running shoes that runners wore as opposed to sports fashion shoes). A 30-point gap in market share demanded a plan like no other.

Specialty Store 130

Specialty Store Sporting Goods Advertising Marketing 130

Retail TouchPoints

SEPTEMBER 8, 2021

Since Amazon Prime’s inception 15 years ago, Amazon has only increased the annual membership cost three times — rising from $79 per year in 2005 to $119 in 2018. The purchasing power of $79 in 2005 equals about $109.90 For Walmart and Target, their physical stores are a key part of their logistics plan, and it’s paying off.

Merchant Services 216

Merchant Services Payment Services Fulfillment Shipping 216

Mass Relators

DECEMBER 20, 2021

Publix Super Markets’ vice president of marketing Mark Irby plans to retire at the end of February. Renfroe, 42, began her Publix career in 2005 as a marketing support associate in Lakeland, Florida. He was promoted to director of marketing and advertising in 1988 and to his current role in 1989. LAKELAND, Fla.

Marketing 52

Marketing Advertising Promotions Brand Management 52

Retail TouchPoints

OCTOBER 19, 2022

in August 2022, the fastest pace recorded since 2005, the worry for many people is that with their finances already stretched, costs will continue to climb higher and access to traditional, rigid forms of credit will become more difficult. With UK borrowing on credit cards growing at an annual rate of 12.9%

Finance 208

Finance Merchant Services Payment Services Consumer 208

Retail Geek

JUNE 13, 2022

Impact of App Tracking Transparency (ATT) on advertising platforms Shopify vs. Facebook Retail Media Networks Q1 2022 US Department of commerce data and trends Audience questions (including buy now pay later). This episode was recorded in front of a live audience at the NYC Google HQ, for Zenith Basecamp.

Fulfillment 52

Fulfillment Shipping Merchant Services Advertising 52

Retail Geek

NOVEMBER 20, 2023

Not only did I win a million dollars on TV with Richard Branson, The Journey of Love Sack: From Highs to Lows [8:38] his reality TV show on Fox Network back in 2005, if you can believe that, the rebel billionaire. Everyone knows. No, it’s not even hidden.

Dead-Stock 64

Dead-Stock Shopping Consumer Marketing 64