Retail TouchPoints

SEPTEMBER 20, 2021

How can retailers distill that information and pivot their strategies in the months ahead to ensure that they’re no longer just keeping up with consumers, but anticipating and building the shopping experience they crave? Simply put, what is the future of experiential retail? Experiential Retail: What it is and How we Got Here.

Advertising 270

Advertising Consumer Shopping Marketing 270

Retail TouchPoints

JANUARY 28, 2021

The consumer buying behaviors retail marketers all once knew to be true experienced a seismic shift. The question now is: what do these new “pandemic personas” look like, and how can retail marketers cater to their new needs to set benchmarks for a successful 2021?

Consumer 253

Consumer Marketing Retail Marketing Advertising 253

Retail TouchPoints

APRIL 28, 2021

Gifts that convey hope and affiliation will be popular this year, as Mother’s Day is the first holiday where now more than half of the nation has at least received one dose of the vaccine and optimism is on the rise. What does all of this mean for marketers in the weeks ahead, and even beyond?

Jewelry 153

Jewelry Fashion Marketing Apparel 153