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Net-a-Porter, Ssense, Farfetch: How luxury’s e-commerce leaders stack up

Inside Retail

Ssense was launched in 2003 by brothers, Rami, Firas and Bassel Atallah and considers itself a fashion outsider despite its strong industry influence and ability to sell out brands. Trust leads to loyalty and it’s really about the consistency of the customer experience and being very deliberate around that.”

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