Why Online Marketplaces are Outpacing Ecommerce in a Post-COVID World
Retail TouchPoints
JULY 21, 2021
Consumer shopping habits have shifted irreversibly towards ecommerce in the past two years. Additionally, the Net Promoter Score (NPS) for marketplace products was equivalent to online orders for its owned assortment — even as overall assortment grew by 32%. Why Marketplace Momentum Will Only Continue.
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