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Why Online Marketplaces are Outpacing Ecommerce in a Post-COVID World

Retail TouchPoints

In the face of this product scarcity, the retailers that could fulfill consumer needs quickly were immediately rewarded. Additionally, the Net Promoter Score (NPS) for marketplace products was equivalent to online orders for its owned assortment — even as overall assortment grew by 32%. Adrien Nussenbaum is co-founder and U.S.