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Social Commerce Revolution: How Payments Innovation Transformed the Digital Shopping Experience

Retail TouchPoints

For one, geography is no longer a blocker; in fact, around half of consumers recently polled said better deals on social platforms were their biggest motivator. Adding an entire shopping ecosystem on top of social platforms only increases the amount of collected consumer data.

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2025 Trends: AI Continues its Rise, Tariffs’ Uncertain Impact, Circular Commerce Blossoms

Retail TouchPoints

The industry also will need to keep an eye on global conflicts that can slow down transportation and logistics, such as the attacks by Houthi rebels that slowed down ship traffic in the Red Sea in 2024. Reflections on Social Commerce PAN: While the future of TikTok in the U.S. administration.

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Why social media and the digital experience remain critical for in-store retail

Inside Retail

The rise of social commerce While the majority of shoppers currently discover on social but buy in-store, social networks are pulling out all the stops to encourage purchasing in-stream. Its also informing product development, with companies such as Shein and Temu looking at social to design products around whats popular.

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How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025

Retail TouchPoints

Tightening Margins: Combatting Inflation and Tariffs For many brands, supplier prices have steadily increased due to inflating manufacturing and shipping costs, forcing difficult product pricing decisions. With 85% now shopping online , the rise of social commerce is pushing brands of all sizes to prioritize their digital strategy.

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Adopting a Holistic Security Mindset for Ecommerce

Retail TouchPoints

Organized fraudsters use search and social media ads to deceive customers into clicking through to fake websites that steal their payment data, account login credentials or both. In fact, 16% of respondents from the consumer attitudes survey said theyd been the victim of social commerce fraud in the past year.

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How Retailers can Reduce Tax Complexities and Make the Nice List this Holiday Season

Retail TouchPoints

Loyalty Programs Its not uncommon for brands to roll out loyalty programs to frequent customers, offering exclusive early access to sales, rewards for purchases or deals on shipping.

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4 Ways Retailers can Connect with Gen Z

Retail TouchPoints

Minimal-touch shopping and buying processes and flexible shipping options will keep your Gen Z customers coming back. Use Social Media for Discovery, Not Purchase Roughly 90% of Gen Z uses social platforms , making it impossible for retailers to ignore.