Retail TouchPoints

AUGUST 30, 2023

In today’s challenging business landscape, where profit margins are shrinking, supply chains are slow and uncertain, labor shortages are prevalent and inflation is a concern, it is crucial for retailers and brands to differentiate between understanding customer habits and fostering customer loyalty in order to succeed.

Checkout 204

Checkout Shipping Customer Experience Point of Sale 204

Retail TouchPoints

SEPTEMBER 28, 2022

Ecommerce platform Shopify is now aiming to help retailers sell anywhere through its unified POS Go all-in-one retail hardware device for omnichannel sellers. This latest addition to Shopify’s offerings relies on the company’s point-of-sale software, which is designed to allow retailers to sell online and offline.

Merchant Services 250

Merchant Services Payment Services Checkout Point of Sale 250

Retail TouchPoints

MARCH 1, 2024

Retargeting existing customers to boost conversions has always been a strong tactic for retailers, and it’s likely to become even more important as third-party cookies deprecate and more stringent privacy regulations go into effect. The retailer also uses a variety of messaging for its retargeting campaigns. “It

Department Stores 203

Department Stores Wholesale Finance Apparel 203

Retail TouchPoints

AUGUST 17, 2022

Email marketing. “Email marketing for ecommerce businesses is, without a doubt the most cost-effective way to advertise. 76% of consumers say convenience is a key priority when selecting a retailer, so an automated inventory management process is a critical component of any growing ecommerce business’ success.

Payment Services 354

Payment Services Advertising Returns Checkout 354

Inside Retail

NOVEMBER 16, 2023

As the annual Black Friday Cyber Monday (BFCM) shopping season nears, it’s not too late to review strategies to optimise sales during this key annual retail festival. Enter Klaviyo – an intelligent marketing automation platform with the tools to help retailers optimise their BFCM success. But for those who have not — it’s not too late!

Promotions 130

Promotions Planning Checkout Shopping 130

Inside Retail

APRIL 12, 2024

Would you open an email in your inbox that, instead of sitting there quietly, demanded that you open it – in ALL CAPS? Picture a subject line that reads, BECAUSE YOU ASKED NICELY, supported by the email preheader: “Bestsellers are back in stock.” Upon opening the email, you’re hit with a tease from the merchandise: “Us again.

Fashion 130

Fashion Shipping Returns Consumer 130

Retail TouchPoints

APRIL 13, 2023

You can also employ dynamic creative optimization to tailor messaging that complements previous touch points, such as add-to-cart or existing cart reminders. Crossing the final boundary from ad impression to ‘add to cart’ can be challenging. AI can help you predict and serve the right messaging at the right time.

Marketing 300

Marketing Shipping Consumer Advertising 300

Retail TouchPoints

DECEMBER 15, 2022

For retailers to be in sync with all this in a concurrent manner, they need to be equipped with a smarter and more innovative customer data platform (CDP) — a real-time CDP that will help them keep pace with changing customer expectations, needs and behaviour — then and there, here and now, as and when they happen.

Kiosk 206

Kiosk Customer Experience Marketing Shopping 206

Retail Gazette

MARCH 5, 2024

The supermarket’s platform has partnered with retail media provider CitrusAd to allow clients to build custom pages on its website to help increase brand engagement and encourage additional sales. Click here to sign up to Retail Gazette‘s free daily email newsletter

Shopping 102

Shopping Supermarket Advertising Management 102

Retail TouchPoints

DECEMBER 19, 2022

All of these retailers succeed by building hype around the launch, priming their loyal customers to place their order as soon as the product or service is released. By entering numerous emails and shipping addresses, the bots can get around traditional fraud detection systems. Resellers’ Operations Slow Retailers’ Progress.

Merchant Services 162

Merchant Services Payment Services Drop-Shipping Shipping 162

Retail TouchPoints

FEBRUARY 9, 2022

Online retailers and brick-and-mortar stores are having a tough time keeping up with the ever-growing digital market and the audience characteristics that are developing with it. This means retailers need to take an omnichannel approach to successfully meet the demands of their audience.

Shopping 225

Shopping Payment Services Visual Merchandising Customer Experience 225

Retail TouchPoints

AUGUST 2, 2023

The retailer is now offering grocery delivery services to non-Prime members in the U.S. Amazon Fresh sent an email to customers noting that non-Prime members in 12 key markets will be able to get an assortment of national brands, local brands and private label brands delivered right to their doorstep at the same low prices.

Checkout 170

Checkout Consumer Shopping Marketing 170

Inside Retail

JANUARY 3, 2023

The retail industry is constantly evolving, and as we head into 2023, there are plenty of exciting technology trends to look out for. In 2023, we can expect to see a deeper integration of artificial intelligence (AI) into the world of retail. Retail workers have access to information about products, promotions, and pricing instantly.

Payment Services 290

Payment Services Shopping Checkout Kiosk 290

Retail TouchPoints

APRIL 18, 2022

The brand faced issues including cart abandonment, limited shopper engagement and lukewarm customer loyalty. WAG first tried to leverage its Good Dog Club loyalty program to address these challenges, but despite the Club’s combination of new product alerts, promotional offers, text campaigns and emails, customer loyalty was still lagging.

Promotions 293

Promotions Advertising Returns Management 293

Retail Focus

MAY 3, 2023

New data from Wunderkind , the leading performance marketing solution that scales one-to-one messages for retailers and brands, has revealed that black holes in retailers’ shopper identification capabilities are hampering personalisation efforts, and leaving revenue opportunities on the table.

Returns 130

Returns Checkout Promotions Consumer 130

Inside Retail

JANUARY 2, 2024

Jia Lee, senior content marketing manager at Klaviyo, says the company’s suite of tools – including email marketing , SMS marketing , mobile push, reviews, and customer data platform (CDP) – can help brands optimise their campaigns and engagement through memorable occasions during the year.

Marketing 130

Marketing Promotions Planning Shopping 130

Inside Retail

FEBRUARY 15, 2023

With Systema in place the company has achieved exactly that, increasing its AOV by 20 per cent and its cart size by 40 per cent during the last 24 months. To bring this level of personalisation from our website to our email campaigns is going to be even more incredible.

Accounting 130

Accounting Marketing Management ATS 130

Inside Retail

OCTOBER 13, 2022

Customers can subscribe to our SMS marketing list to receive VIP offers, access new product launches before anyone else, and also be reminded that they have left something in their cart, which in turn prompts them to make a purchasing decision. Learn more about the current state of mobile commerce here.

Marketing 278

Marketing Promotions Consumer Management 278

Retail TouchPoints

OCTOBER 2, 2020

The home décor and furniture retailer had just deployed a suite of personalization solutions from Listrak in October 2019, and plans were in the works to launch a loyalty program. But while COVID-19 was disastrous for many retailers, it actually served to boost business for Jonathan Adler.

Marketing 191

Marketing Shopping Planning Management 191

Retail TouchPoints

MAY 21, 2021

However, amid the pandemic, service providers like DoorDash , Instacart, Postmates, and Uber Eats suddenly became much too popular for some retailers’ tastes, so some retailers responded to that by introducing subscription plans of their own. . Subscriptions and Other Shipless Options are a Win for Consumers and Retailers Alike.

Merchant Services 278

Merchant Services Drop-Shipping Shipping Consumer 278

Retail TouchPoints

AUGUST 15, 2023

After all, the goal is to get your customers to buy from you over and over again, right? That’s why brands and retailers are looking at the post-purchase experience as a new way for them to differentiate. That requires starting pre-purchase, like displaying delivery timing in the cart before the customer completes their order.

Merchant Services 176

Merchant Services Customer Experience Consumer Planning 176

Inside Retail

JULY 12, 2021

Today’s consumers are busy with short attention spans, so the onus is on the merchants to make their lives easier and dramatically reduce the likelihood of shoppers abandoning their carts. Instead, retailers need step-up or adaptive MFA, which requests additional credentials only in the event of suspicious or high-risk behaviour.

Merchant Services 147

Merchant Services Accounting Consumer Customer Experience 147

Retail TouchPoints

DECEMBER 21, 2023

It’s no secret that retailers and brands have become obsessed with driving conversion in their quest to recover the more than half of shoppers who abandon checkout before completing their purchase. After all, “conversion rate optimization” is one of the more common catchphrases in today’s retail industry. No two shoppers are the same.

Checkout 230

Checkout Payment Services Kiosk Advertising 230

Retail TouchPoints

AUGUST 17, 2021

Over the last year or so we’ve seen retailers and ecommerce sellers adopting AI tools at a frenetic pace. From backend inventory optimization to identifying salesfloor hotspots to highly targeted marketing programs, we’re seeing an influx of great retailing practices, all being driven by AI. Price Optimization is for all Retailers.

Checkout 305

Checkout Payment Services Customer Experience Inventory Management 305

Retail TouchPoints

JANUARY 17, 2023

The ghosting trend doesn’t just happen in romantic relationships — in an increasingly digital world, ghosting can just as likely take place at work or with an online retailer. This is what makes ghosting such a disastrous outcome for retailers. Maybe they’ve left more items in their cart than usual.

Marketing 311

Marketing Consumer ATS Customer Experience 311

Inside Retail

SEPTEMBER 21, 2021

In fact, 70 per cent of consumers say that a poor delivery or shipping experience negatively impacts their impression of the retailer rather than the carrier. . Retailers who want to optimise their checkout experience should include clear delivery windows and transparent shipping rates.

Shipping 241

Shipping Merchant Services Payment Services Checkout 241

Retail TouchPoints

FEBRUARY 16, 2022

Digital accessibility is becoming a big topic in retail, and it’s easy to see why: one in four American adults, or 61 million people, identify as having some kind of disability, according to Perkins Access. Once a retailer has committed to improving accessibility, it’s important to encompass the entire path to purchase.

Shopping 317

Shopping Checkout Accounting Shipping 317

Wiser

NOVEMBER 1, 2023

Unfortunately, when it comes to eCommerce, it’s not uncommon for potential customers to leave a retailer’s site without actually making a purchase. The product may be in their shopping cart, on their wish list, or viewed multiple times, yet the sale doesn’t reach completion.

Customer Retention 146

Customer Retention Returns Advertising Customer Experience 146

Retail TouchPoints

JULY 19, 2021

When we ponder the future of retail, the store is always involved in discussions. In fact, experts and practitioners across the retail spectrum largely agree that the store is a crucial vehicle for customer retention, engagement and loyalty. Even once-digital only brands like Warby Parker have doubled down on their store investments.

Advertising 298

Advertising Consumer Customer Retention Fulfillment 298

Retail TouchPoints

SEPTEMBER 6, 2022

But for retailers, having an online strategy isn’t enough — especially if it’s an outdated one, and only designed for one generation. At the same time, just to complicate things further for retailers, Gen Z actually likes to shop in physical retail stores, according to the study. Your grandma shops online. Many baby boomers do.

Merchant Services 240

Merchant Services Payment Services Finance Shopping 240

Inside Retail

JUNE 29, 2023

Many brands are getting so caught up with trends like AI or the latest social media platform, they’re overlooking the importance of the customer experience, contends an expert in experiential retail. He quotes Amazon founder Jeff Bezos who describes Amazon not as a retail company but as a customer experience company. “I

Customer Experience 246

Customer Experience Checkout Returns Advertising 246

Inside Retail

AUGUST 17, 2022

According to new figures from global e-commerce and marketplace accelerator Pattern , online retail sales in July across Australia declined by 34 per cent compared to the same period last year. per cent of retail spending in the country during the last financial year, e-commerce’s share of wallet is significant. . Representing 19.3

Consumer 246

Consumer Promotions Location Shopping 246

Retail TouchPoints

APRIL 3, 2023

Like many retail and CPG brands, Myos Pet taps into a combination of channels, from email to social media and SMS, to engage with its customers. When you think about people willing to opt-in to a text channel, they’re usually more engaged than someone on your email list.

Payment Services 200

Payment Services Accounting Planning Consumer 200

Retail Gazette

NOVEMBER 29, 2023

Click here to sign up to Retail Gazette‘s free daily email newsletter Bistro Greggs, which runs throughout December, will serve “bespoke iterations of [the brand’s] favourite menu items” in a “Parisian-inspired” setting.

Department Stores 70

Department Stores 70

Retail TouchPoints

AUGUST 15, 2022

Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. .

Drop-Shipping 184

Drop-Shipping Shipping Outdoor Customer Retention 184

Retail TouchPoints

MARCH 3, 2023

Today’s retail environment is challenging — whether it is price pressure from discounters, market disruption from online players, increased price transparency for shoppers or changing macroeconomics. Retailers must create experiences that are unique to their brand and tailored to individual customers based on their behavior, needs and habits.

Consumer 216

Consumer Customer Experience Fulfillment Employee Engagement 216

Retail TouchPoints

NOVEMBER 26, 2020

If you’re never going to call your customers before you email them, why are you asking for their phone number? Provide shipping cost information early on — if you’re going to make a cart-based offer like “free shipping over $25,” then you have a good place to do this while also being transparent. Provide information and advice.

Payment Services 190

Payment Services Checkout Shipping Fulfillment 190