Category Managers. The kind of people the world needs more of.
Shopper Intelligence
APRIL 30, 2021
The supermarket shelf. The Buyer deeply involved in the minutiae of operating a category for a retailer: pricing, stock, availability, promotions (see how we track these metrics ), a million daily hassles plus the pressure of hitting profit targets, and performance reviewed by the week, day or even hour. (It Category Managers.
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