To Thrive in the New Global Ecommerce Marketplace, Toys ‘R’ Us may Need to Think Small
Retail TouchPoints
JULY 29, 2021
A toy shop that gave the world Barbie, Mr. Potato Head and other wonderful creations. The toy seller, which at its peak had more than 1,500 stores around the world, was part of the fabric of American childhood for more than half a century. Profits at Barbie and Hot Wheels firm Mattel were $126.6 The Toy Store of the Future.
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