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Top Retail Marketing Tools to Boost Your Business

Rain Pros

The marketing tools and advertising strategies you employ make or break your business. Regardless of your retail niche, you need and deserve the best high-tech marketing tools. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

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Top Retail Marketing Tools to Boost Your Business  

Rain Pros

The marketing tools and advertising strategies you employ make or break your business. Regardless of your retail niche, you need and deserve the best high-tech marketing tools. Enter retail marketing tools. Effective tools do more than merely make customers aware of your retail business.

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How to Price Your Product for a Successful Retail Launch

Retail Bound

Launching a new product in retail can be an exciting but nerve-wracking experience. You have put in countless hours of hard work and dedication to create something unique and valuable, and now it’s time to introduce it to the market. With a well-thought-out pricing strategy, you can set your product up for success in the market.

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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.

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Choosing the Best Marketing Channels for Your Retail Brand

Retail Next

As a retail store owner or manager, you’re always looking for the best way to get new shoppers into your store and keep existing customers coming back for more. It’s tempting to try a little bit of every marketing method and hope that something, somewhere, will bring in more customers. Identifying Your Target Audience.

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Maximizing the benefits of in-store shopper tracking

Shopper Motion

By collecting data on how shoppers move through the store, what products they interact with, and how long they spend in different areas, retailers can gain a deeper understanding of what drives sales and make informed decisions about store layout, product placement , and marketing efforts. Enhanced inventory management.

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How in-store tracking can boost coupon redemption rates

Shopper Motion

This article will explore the various ways in which in-store tracking can be used to increase coupon redemption rates , including personalized offers, targeted marketing, and real-time analysis of customer data. The role of coupons in retail marketing. Read more about Coupon Marketing here. Targeted marketing.