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MAP Compliance vs Brand Compliance: What’s the Difference?

Wiser

You might be familiar with MAP compliance, but what is brand compliance? This type of compliance monitoring has plenty of ramifications for manufacturers and retailers. . As you probably know, MAP compliance is the de facto method for most manufacturers to monitor their retail partners.

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What to Look for in Retail Audit Companies

Wiser

You need to connect with shoppers inside brick-and-mortar retail stores, whether you’re a brand manufacturer or a retailer, whether your reach is national, regional, at the biggest big-box stores, or the smallest mom-and-pop shops. What are retail store audits? Balances Speed vs. Quality. Available Where You Need It.

Location 148
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What is a Unilateral Pricing Policy?

Wiser

Let’s look at how UPPs came about, how online retail impacted the need for UPPs, and the differences between this policy and a minimum advertised price policy. What the courts decided in U.S. Leegin wanted to avoid a price wa r and instead focus on selling based on quality and the strength of its brand. Colgate & Co.