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Utilizing the External Data Boom for Digital Shelf Optimization

Retail TouchPoints

For example, you can buy ads against competitor OOS offerings, promote the product’s pages on social media in a timely manner and send targeted emails to customers who have the product in an abandoned cart. Location-based analytics: Many ecommerce websites have geo-restricted content.

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Put Your CPG Brand Where the Foot Traffic is to Stay Competitive

Retail TouchPoints

Observing consumers’ physical behaviors through anonymized GPS location data helps marketers identify customers’ new movement patterns, which indicates a lot about their interests, preferences and characteristics. POI data can also help CPGs optimize vending machine placements, physical site selection and enhance delivery routes.

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The Business Owner’s Retail Guide To Surviving The Coronavirus

Merchant Marverk

Telecommunications stores. Retailers should also promote their online buying and shipping options for their store (if you’re still open), especially on social media and via email marketing. Sadly, this may mean cutting your payroll or closing locations. Farmer’s markets. Superstores (Walmart, Target, Costco, etc.).

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Jason & Scot Show Episode 270 – Microservice based commerce platforms with Kelly Goetsch

Retail Geek

2:48] I had a great mentor their game or Zane and he really coached me and mentored me and then atg hired me directly so after a year of that I moved to Chicago and I continued my studies and a TTG it was just the right place at the right time I architected and launched Ulta beauty.com ulta.com.