Wiser

MAY 14, 2020

This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.

Visual Merchandising 158

Visual Merchandising Cross Merchandising Point of Sale Apparel 158

Retail TouchPoints

JUNE 15, 2022

Food shopping is a highly personal, and sometimes emotional, experience. And because food shopping decisions align directly with consumers’ needs and preferences, food retailers have a unique opportunity to differentiate through the physical experience they offer. Photo courtesy of: Shutterstock. Exemplary Product Presentation.

Visual Merchandising 223

Visual Merchandising Customer Experience Consumer Location 223

Retail Focus

DECEMBER 3, 2023

Christmasworld focuses on the strongest-selling and most emotional time of the year and exploits the success factor of experience at the point of sale like no other consumer-goods trade fair. This makes it the world’s most important ordering event for the international decorations and festive decorations sector.

Point of Sale 147

Point of Sale Outdoor Wholesale Consumer 147

Retail TouchPoints

DECEMBER 13, 2023

After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. For example, Sorel had an anniversary coming up and they were across Nordstrom locations, but they don’t currently have their own brand in stores anymore.

Loss Prevention 269

Loss Prevention Visual Merchandising Sporting Goods Store Operations 269

Retail TouchPoints

MARCH 1, 2024

First, we will open small locations in a couple of markets where we have no prior physical presence and our omnichannel sales penetration is low, to measure our ability to capture untapped share ,” said Barry.

Planning 259

Planning Location Point of Sale Visual Merchandising 259

Retail TouchPoints

OCTOBER 31, 2023

Sadly, in addition to imagining how people will shop the store, designers need to think harder about how they might steal from it, too. That means asking questions like: What more can be done to deter theft using store layout, customer flow, shelf height, mirrors, lighting and the placement of gondolas, merchandise and security cameras?

Loss Prevention 252

Loss Prevention Sporting Goods Customer Experience Store Layout 252

Retail TouchPoints

APRIL 3, 2024

Utilizing these platforms for promoting giveaways, contests or countdowns directly on your signage further incentivizes shopper participation, creating a lively and interactive shopping environment. Depending on your location or target demographic, both options can be very valuable for your customers.

Promotions 267

Promotions Customer Experience Point of Sale Accessories 267