As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help
Retail TouchPoints
DECEMBER 12, 2023
In addition to this timing variation, over 60% of shoppers plan to do their browsing online, yet 85% expect to buy at least one product in a store. Add it all up and it’s clear that the timing duration, and location of holiday shopping is not like the old days. And don’t forget the shopper looking for that end-of-season deal.
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