IKEA’s Strategy for Staying on Top
Indigo 9 Digital
MAY 27, 2022
-area residents are often frustrated by being stuck in traffic, we identified geographic areas in the market that are beyond a 30-minute drive from existing stores and where affinity to IKEA is extremely high,” said IKEA Area Manager Janet McGowan. While it might be hard to image this location doesn’t even have parking. Food to lure you in.
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