Integrate Pricing, Promotions and Markdowns to Drive Profitability
Retail TouchPoints
OCTOBER 16, 2023
Despite a positive job market and a stabilized economic environment, most consumers ( 96% ) are looking to save money in the short term, according to a recent study from PwC. But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success.
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