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Forever 21: 4 Reasons it Failed & Filed for Bankruptcy

Indigo 9 Digital

New ultra fast fashion competitors like ASOS and Boohoo entered the market and did what Forever 21 did but better. Not only are these retailers fast to market with their trendy designs they are also skilled eCommerce operators. In the 2000s the internet met fast fashion, and a slew of new competitors began to emerge.

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11 Things You Need to Know About Shein

Indigo 9 Digital

The fast fashion retailer turns out new trends even faster than the likes of Zara and H&M. Shein, unlike some of its rivals, does not have any permanent stores and now is the largest online only fashion site in the world. Shein is even taking on legacy fast fashion stalwarts. Source: Bloomberg.

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Zara’s Strategy - 7 Ways it Stays on Top

Indigo 9 Digital

This approach also helps to alleviate last mile shipping costs since stores are closer to customers than distribution centres. If you do subscribe to our retail trends newsletter to get the latest retail insights & trends delivered to your inbox 3. These companies include Shein, Boohoo, Fashion Nova and ASOS.

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6 of the Best Ways to Retain Customers in Retail

Indigo 9 Digital

Consumers buy things from people and retailers they trust. That’s why you still shop at the mom and pop grocer across the street from your home. Think about your favourite retailer. Why do you choose to shop there year after year? All of the social media posts, emails, late nights and dollars spent. Sell great products.