Sat.Jun 08, 2019 - Fri.Jun 14, 2019

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Are Customer Loyalty Programs a Win for Brands and Retailers?

Wiser

What brings shoppers back for more? Is it price? Quality? Assortment? Or something else? At Wiser, we were curious what were the major factors behind brand and retailer loyalty, so we turned to our network of smartphone-enabled shoppers. Here is what they said. Brick-and-Mortar or eCommerce? To begin, we wanted to know if online or in-store shopping was more popular among our mystery shoppers.

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3 High-Impact CPG Sales Tips From Kraft Heinz’ Sales Team

RepslyBlog

For CPG brands, building a field sales team is a big investment — and an important one. Having dedicated sales reps champion your brand in high-opportunity stores and become experts in your market can give you a competitive advantage at the shelf, making the difference between a shopper choosing your brand or your competition. Most CPG brands also use their sales teams as their eyes and ears in their accounts, gathering data about retailer compliance, inventory, and competition — insights they c

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Puretec Fitness boosts revenue and takes back control of brand with new eCommerce site

Retail Technology Review

Home fitness equipment retailer, Puretec Fitness, has secured its future and taken back control of its brand by launching a fully transactional website, after historically relying on eCommerce marketplaces to target customers.

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Sluggish growth highlights imperative for eCommerce innovation, says Tryzens

Retail Technology Review

The latest figures from the British Retail Consortium (BRC) revealed the sharpest decline in retail sales since 1995 last month, sparking further fears for the UK retail industry. According to their figures, retail sales fell by 2.7 percent in total and like-for like in May, while online sales of non-food products grew at a rate of just 1.5% year on year, which the BRC and KPMG said was “an all-time low”.

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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.