Retail TouchPoints

SEPTEMBER 1, 2020

Everyone in the store comes in contact with the floor; there’s no avoiding it. The most visible and salient cleaning practice retailers can bring to the forefront is floor cleaning. The floor is often the customer’s first impression of the store, and its condition sets the tone for the entire shopping experience.

Shopping 278

Shopping Consumer Management Accounting 278

Retail TouchPoints

SEPTEMBER 2, 2020

Clean your email contact lists. That message should include what the customer can expect by joining the mailing list, tips on how to get the most from their online experience, who to contact for support, and how to stop receiving emails in the future. In today’s environment, list hygiene is critical. Balance email frequency.

Marketing 174

Marketing Consumer Planning Returns 174

Retail TouchPoints

SEPTEMBER 1, 2020

We also realized that we have to get the contact details of customers. We’re doing a full review of what needs to be improved if we have another shutdown. We want to have these procedures in place so that we can know: What can we switch? What can we do? How can we interact? We have to try to get their opt-in [for sharing that information].

Advertising 149

Advertising Consumer Shopping Management 149

Storis

AUGUST 31, 2020

As customers are browsing your website, it is imperative to include key information on your Product and Contact Us pages. Online has become the first stop in a shopping journey and with most customers choosing only 1-2 destinations to visit, a retailer’s website becomes a critical factor.

Home Furnishings 52

Home Furnishings Shopping Consumer Customer Experience 52

Advertiser: ZoomInfo

After reading, you’ll gain insight into the following components: How to develop a framework for analyzing a vendor’s contact and account data. Download ZoomInfo’s data-driven eBook for guidance on effectively assessing the vendor marketplace. Critical integrations that fit directly into your sales processes and workflows.

Accounting

Advertiser: ZoomInfo

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.

Accounting

Advertiser: ZoomInfo

As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information. Download ZoomInfo’s latest data-driven eBook aimed to help marketing leaders understand the best practices around choosing a B2B contact data provider.

Marketing

Advertiser: ZoomInfo

ZoomInfo has produced this eBook to help marketing leaders understand best practices around cost and value when it comes to choosing a B2B contact data provider. Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. This buyer’s guide will cover: Buying Considerations.

Marketing

Advertiser: ZoomInfo

It involves finding a data management provider that can append contacts with correct information — in real-time. It's quite a process for marketing teams to develop a long-term data management strategy. Not just that, but also ongoing data hygiene efforts to keep the incoming (and existing) information fresh.

Management

Advertiser: ZoomInfo

Inadequate contact inventory within universe. Download ZoomInfo’s latest eBook to learn about the three most common mistakes organizations make while executing an ABM program, including: Poor account selection process. Wasteful technology and service spending.

Accounting

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Export results: Easily export candidate data (including contact info) to Excel, shared with colleagues to review or upload in bulk to a recruiter's applicant tracking system. Candidate and company profiles: Preview and expand search results to find a candidate's job history and career experience or a company's details.

Location

Advertiser: ZoomInfo

To begin getting these candidates in the right positions, it includes utilizing updated contact data and enhancing your outreach strategy for improved effectiveness. More specifically, having access to updated information lets you engage faster with ideal candidates searching the job market.

Marketing

Advertiser: ZoomInfo

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

Marketing