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What Is Showrooming and What Should You Do About It?

Wiser

MAY 22, 2019

Other online perks like same-day or two-day delivery and free shipping also make it more beneficial to showroom. To recap, shoppers are showrooming by: Visiting brick-and-mortar stores. BOPIS is beneficial for retailers because shoppers are likely to buy more once inside a store.

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Checkout Drop-Shipping Store Layout Advertising 83
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Retailers Need to Embrace Technology to Survive in the Omnichannel World

Wiser

APRIL 24, 2018

In a quest to make the in-store customer experience seamless, more efficient, and rewarding, Rent the Runway is tapping iOS-based scanners and kiosks. With these kiosks, customers can quickly pick up and drop off orders and exchange clothing on the spot. Oftentimes, store layout is not considered.

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Kiosk Drop-Shipping Store Layout Customer Experience 87
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