How Smaller Assortments, Lower Inventory Levels Can Maximize Post-COVID Success
Retail TouchPoints
NOVEMBER 3, 2020
By creating narrower product assortments and limiting inventory levels — especially for product shipments headed to brick-and-mortar stores —merchants would gain the ability to react more quickly to changing consumer trends, and even potentially reduce their need for markdowns. What can the retailer learn from and improve?
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