Customer Retention Marketing Spend Payment Services Shipping 
Retail TouchPoints
JUNE 23, 2022
Give Back-to-School Shoppers Alternative Payment Options. Regardless of your customers’ age demographic, it’s a smart idea to offer digital wallet payment options at checkout. This alternative form of payment was popular with all age groups in the survey, although the reasons for its popularity seem to vary by generation.
Retalon
AUGUST 22, 2023
Understanding your ecommerce KPIs allows you to identify issues, optimize processes, uncover new opportunities, and benchmark your progress against industry standards. However, a good rule of thumb is CLV should be 3:1 of customer acquisition cost (CAC). High retention means customers repeatedly purchase from you vs. competitors.
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