Retail TouchPoints
JANUARY 29, 2024
While nearly two-thirds ( 65% ) of retailers responding to the 2022 survey had assigned in-store staff to these tasks, that percentage dropped to 56% in 2023. However, they are now being prized for their practical capabilities as well: 38% cited faster, more cost-effective shipping, up from 21% in 2022.
Retail TouchPoints
JANUARY 2, 2024
To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts ( 77% ) and loyalty program points ( 61% ), according to Retail TouchPoints research. Deloitte found that consumer interest in co-branded credit cards dropped 11% between 2022 and 2023. A major reason for this drop?
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Retail TouchPoints
AUGUST 15, 2022
Results from Retail TouchPoints’ annual Customer Loyalty and Personalization Benchmark Report reaffirm that retailers are focused on building a strong foundation of first-party data to support their supply chain, in-store services, omnichannel marketing and experiential strategies. . Stand Out Beyond Free Shipping .
Retail TouchPoints
JANUARY 3, 2024
Long viewed as a necessary evil, the retail returns process is emerging as an unexpected avenue for growth and customer engagement. In the rapidly expanding ecommerce market, projected to reach $3 billion in 2023, a significant 20% to 30% of online purchases end up being returned.
Inside Retail
MARCH 28, 2022
With e-commerce businesses, the platforms we use to facilitate online business such as Shopify, various apps and software that directly integrate with the platform and performance marketing tools, give us real-time insight into the analytics and metrics that matter. What’s the lifetime value of your customers?
Retail TouchPoints
JUNE 23, 2022
Personalize Your Back-to-School Marketing. Personalization has been held up as the gold standard for ecommerce CX across the board, but the reality of customer demand for personalized experiences appears to be more nuanced. Another easy step: Drop account creation requirements and allow guest checkout.
Rangeme
OCTOBER 14, 2021
In the past few years, the subscription box market reached new heights in 2021, projecting more than $15 billion in sales. You will need to make sure that you have a good customer retention strategy in place to attract the consumers who received your products in a subscription box to become returning customers.
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