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Is the Retail Crime Wave a Tsunami or a Ripple?

Retail TouchPoints

With our Editors Perspectives columns, you’ll get insights and opinions from the Retail TouchPoints editorial team as they dig into the latest trends in retail, marketing and tech. billion in 2021 retail shrink could be attributed to ORC.

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4 Strategies from the Most Visible Retail Brands

Retail TouchPoints

In today’s retail industry, marketers are under tremendous pressure to hone their strategies in order to elevate their digital presence above that of competitors. It’s crucial for retail marketers to adapt accordingly. Fortunately, retailers can learn valuable lessons from the most digitally sophisticated retail brands.

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Marketing With A Different Lens: What You Can Learn From Other Retail Verticals

Retail TouchPoints

The good news is that many digital retail marketers are successfully operating with agility. retailers, revenue across shopping and paid search campaigns grew 26% year-over-year in April, while return on ad spend (ROAS) improved 33%. Learn From: Sporting Goods. Take a look at these seven lessons.

Marketing 190
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How HomePro aims to grow in Thailand’s fragmented DIY market 

Inside Retail

With the pandemic fading in the rearview mirror, inflation becoming more subdued and consumer confidence returning, the home improvement sector is heating up along with Thailand’s summer weather. For example, they tend to have comprehensive ranges of white goods, indoor and outdoor izefurniture, digital products and even sporting goods.

Marketing 130
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5 UCC Trends that Can Help Retailers Thrive in the Now ‘Normal’

Retail TouchPoints

The COVID-19 pandemic has changed the retail sector in dramatic ways over the last year — from fluctuating product demand and availability and rapidly changing consumer behaviors and expectations to ever-evolving health and safety requirements. The other dimension to consider in all this is employees.

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Winning Retailers, Brands and Manufacturers avoid costly product mistakes by using a company like First Insight.

The Retail Creative and Consulting Agency

And then we’ll help the company determine: What to buy or manufacture What is likely the best retail price To whom it should be targeted. Petro: some of our customers are retailers. And each node has biases about what the consumer wants. Let me, let me just list a couple of ’em that you’ll know.