Remove Consumer Remove Retail Marketing Remove Retailing Pricing Remove Supermarket
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Is Price Matching the Right Strategy for You?

Wiser

For most, the answer will be price. The ability to compare prices, get the lowest prices, find good deals on products, and so on. The bottom line is that price is always top of mind for consumers. In today’s hyper-competitive retail market, a price match policy may seem like a good idea.

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Category Managers. The kind of people the world needs more of.

Shopper Intelligence

The supermarket shelf. Category” is one of those few parts of consumer goods life where it’s our job to bridge the divides, bring people together and align different objectives. Retailer vs Supplier. First, I could be talking here about where the world of the retailer and the supplier collide. Category Managers.