Consumer Point of Sale Shopping Visual Merchandising 
Retail Focus
NOVEMBER 27, 2023
Retailers have been using visual merchandising to appeal to and connect with shoppers for many years now. The fast-paced nature of today’s market makes it harder to catch the attention of consumers, who may be otherwise distracted while out shopping. So, what can retailers do?
Wiser
MAY 14, 2020
This is where visual merchandising comes into play. What is Visual Merchandising? Visual merchandising is the practice of designing and displaying merchandise in a retail setting with the goal of engaging shoppers and boosting sales. The Importance of Strong Visual Merchandising.
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Retail TouchPoints
DECEMBER 13, 2023
Despite the surge in online shopping, physical stores remain essential for retailers, providing a space for customers to interact with products and build deeper brand connections. A study from marketing research company Alter Agents revealed that 77% of surveyed millennial and Gen Z shoppers shop on social platforms.
Retail TouchPoints
JUNE 15, 2022
Food shopping is a highly personal, and sometimes emotional, experience. And because food shopping decisions align directly with consumers’ needs and preferences, food retailers have a unique opportunity to differentiate through the physical experience they offer. Photo courtesy of: Shutterstock. Exemplary Product Presentation.
Retail Focus
DECEMBER 3, 2023
Christmasworld focuses on the strongest-selling and most emotional time of the year and exploits the success factor of experience at the point of sale like no other consumer-goods trade fair. This makes it the world’s most important ordering event for the international decorations and festive decorations sector.
Retail TouchPoints
DECEMBER 13, 2023
After years of lockdowns and digital-driven behaviors, consumers’ actions have shown how crucial the store experience is to how they shop and interact with brands. That’s only going to further accelerate the expectations of consumers and technology adoption within retail environments.
Retail TouchPoints
MARCH 1, 2024
The retailer also plans to concentrate on updating and refreshing existing stores rather than opening new brick-and-mortar locations, as well as “improving and livening the merchandising presentation given the shift to digital shopping and corresponding lower need to hold as much inventory on the sales floor,” said Corie Barry, CEO, during a conference (..)
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