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Is Price Matching the Right Strategy for You?

Wiser

The ability to compare prices, get the lowest prices, find good deals on products, and so on. The bottom line is that price is always top of mind for consumers. In one survey of more than 3,000 back-to-school shoppers, 82 percent said the main reason they shopped online was to compare prices.

article thumbnail

Is Price Matching the Right Strategy for You?

Wiser

The ability to compare prices, get the lowest prices, find good deals on products, and so on. The bottom line is that price is always top of mind for consumers. . In one survey of more than 3,000 back-to-school shoppers, 82 percent said the main reason they shopped online was to compare prices.