Consumer Discount Store Marketing Target Market 
I Vend
MARCH 14, 2022
Optical retail is a large and growing global market. billion market in 2021 , nor that it is forecast to continue to grow at 6% over the next seven years. This combination of challenge and opportunity means that never has brand been so important for optical retail stores.
Retalon
JUNE 10, 2020
A discount store for bargain hunters? Depending on your brand messaging and your target market, your approach to pricing can be enormously different. There are no two greater forces for determining optimal pricing than the fundamental market forces of supply and demand. Are you positioned as a luxury brand?
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