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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

A survey commissioned by social shopping platform Slickdeals found that U.S. consumers spend an average of $276 per month on impulse buys. Impulse shopping is not reserved for physical stores. You can promote products that can stop that pain from happening again, or otherwise solve the challenge your consumers are facing.

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What is a Category Reset

Wiser

Even if performance isn’t an issue, category resets can follow a natural cycle based on category seasonality or changing consumer tastes. Either way, if you aren’t constantly refreshing your categories based on consumer behavior and sales data, you will fall behind. Consumers have more ability to research and compare prices than ever.

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How to Use Fixtures to Direct Traffic Flow

Independent Retailer

For store owners and sales associates alike, it can be rather daunting to come up with a retail floor plan. However, merchandising does not have to become chaotic. With the proper retail fixtures, you can create an organized, enjoyable shopping experience for your customer. Acrylic Slatwall Trays. Slatwall Sign Holders.

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[Webinar] Retail Post-Pandemic: 6 Store Conditions Consumer Brands Need to Monitor to Win at the Register

Wiser

Listen in to hear from Tom Vieira, Wiser’s Director of Product, In-Store, and Casey Berns, Associate Director Shopper Insights and Category Advisory Services at The Clorox Company, as they cover six store conditions consumer brands need to monitor to win at the register. We have a recording of the webinar below.

Consumer 148
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What is Visual Merchandising?

Wiser

Visual merchandising is a powerful way to cut through the noise. In brick-and-mortar stores and online storefronts, consumers are barraged with visual and text-based advertising. it’s easy for consumers to overlook most of them. Even the kind of music you play in your stores says something about the merchandise and the brand.

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15 Things to Do RIGHT NOW to Get Your Store Ready for Holiday 2020

Retail Adventures

Making the Golden Quarter work for you requires careful planning that, but even if you haven’t laid the groundwork for a big finish throughout the year, you can still reap the benefits of a solid holiday season. This year consider the following in your Golden Quarter planning: 1. Both of these retailers offer good plans.

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11 Things to Do RIGHT NOW to get Your Store ready for Holiday 2022

Retail Adventures

Making the Golden Quarter work for you requires careful planning. Big retailers tend to kick off holiday sales in July, but the day after Thanksgiving is still important to consumers. Of course, your store will be open for shopping with real money after the auction ends. It just makes sense to have a plan of action.