Retail TouchPoints

SEPTEMBER 30, 2022

Using OOH media and location-based targeting strategies allows retailers to maximize the value of customer floor time to increase basket size and drive revenue. Crafting in-store advertising with these concerns in mind can lighten the anxiety of comparison shopping for consumers while ensuring retailers aren’t leaving money on the table.

Marketing 248

Marketing Promotions Advertising Comparison Shopping 248

Retail TouchPoints

MAY 5, 2021

Learning about the different models, comparison shopping, getting price quotes, looking into features — all of that’s happening online, prior to the actual transaction, which then the consumer goes to do in person. Overcoming Last Mile and Return Hurdles. and the actual sale takes place through those regulated companies.

Returns 263

Returns Consumer Marketing Comparison Shopping 263

Retalon

SEPTEMBER 22, 2021

Instead of only shipping to customers’ homes, retailers let online customers shop from their local and online store’s inventory and pick up their orders from their closest brick-and-mortar location the same day. BORIS (Buy Online Return In-Store): Concentrates on reverse logistics. Payment, return, and exchange policies.

Fulfillment 41

Fulfillment Payment Services Inventory Management Shipping 41

Retalon

AUGUST 20, 2019

Plus, going into a retail store significantly reduces the potential for returns and increases upsell opportunities. The debate over bricks (physical locations) versus clicks (online stores) has long centered on several key factors, including: – Cost efficiency. – Promotions, event and markdowns. touching products).

Fulfillment 32

Fulfillment Comparison Shopping Markdowns Promotions 32

Retalon

AUGUST 20, 2019

Plus, going into a retail store significantly reduces the potential for returns and increases upsell opportunities. The debate over bricks (physical locations) versus clicks (online stores) has long centered on several key factors, including: – Cost efficiency. – Promotions, event and markdowns. touching products).

Fulfillment 32

Fulfillment Comparison Shopping Markdowns Promotions 32

Retalon

SEPTEMBER 11, 2020

For example, most retailers order too much of the wrong products and then rely on discount promotions and clearance pricing to fix the resulting inventory problems. The demand forecast informs plans for more accurate product assortment decisions, promotional strategies, and more. Demand Forecasting Methodologies.

Payment Services 41

Payment Services Promotions Accounting Fulfillment 41