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After Summer Sale Comes Amazon Prime Day — Retailers Must Prepare

Retail TouchPoints

Brands can use Amazon’s June summer sale shopper data to help formulate their Prime Day strategy, such as better targeting and personalization based on comparison shopping habits, price sensitivity and search behavior. Last year, a study noted that 68% of shoppers planned to comparison shop against Amazon on Prime Day.

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Zebra Technologies releases 16th Annual Global Shopper Study

Mass Relators

–   Zebra Technologies Corporation  has announced the findings of its 16 th Annual Global Shopper Study that confirmed retailers are feeling the omnichannel squeeze, particularly with managing online returns and reducing shrink caused by theft, fraud and other contributing factors.

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Cars, Wine, Trees — COVID-19 Proved Once and For All that You Can Sell Just About Anything Online

Retail TouchPoints

“Even pre-COVID, so much of the beginning, top-of-funnel car-buying exercises already happened online,” said Katie Currall, VP and Account Manager at Material in an interview with Retail TouchPoints. That means DRINKS customers like Thrive Market don’t have to have a winery license, but they can still sell wine across the country.

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An Overview of how the BOPIS Retail Strategy is Transforming the Industry (2021)

Retalon

Instead of only shipping to customers’ homes, retailers let online customers shop from their local and online store’s inventory and pick up their orders from their closest brick-and-mortar location the same day. A retail fulfillment process that is known as BOPIS — Buy Online, Pickup In-Store. What is BOPIS?

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Online vs. Offline Retail – Blurring the Line between Bricks and Clicks

Retalon

What do consumer purchasing habits look like, and how streamlined is your fulfillment process? You can also beef up fulfillment options so that customers can pick-up in local stores or ship directly from other stores, mirroring the convenience of online ordering. – Inventory management. – and more.

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Retail AI & Predictive Analytics Blur the Line between Bricks and Clicks

Retalon

What do consumer purchasing habits look like, and how streamlined is your fulfillment process? You can also beef up fulfillment options so that customers can pick-up in local stores or ship directly from other stores, mirroring the convenience of online ordering. – Inventory management. – and more.

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How to Forecast Demand in Retail (2020)

Retalon

On top of that, even smaller retailers must address the multi-channel reality of today’s shopping environment. Increasingly tech-savvy customers comparison shop not just against competitors, but even against a retailer’s other sales channels. Managing this complexity is the ultimate weakness of traditional demand forecasting.