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Brits opting for lower cost F&B options, but still determined to socialise, CACI’s Brand Dimensions finds

A1 Retail

CACI has found that from November 2021 to November 2022, the vast majority (83 percent) of F&B brands with a sub £15 average transaction value (ATV) saw strong market growth. This compares with sales growth for only 29 percent of operators with an ATV of £30 or more. percent and 0.9 percent, taking away from Deliveroo.

ATV 98
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KPIs In Retail: 7 Essential Metrics to Level Up Your Retail Game

V Count

Optimize prices & marketing promotions. Average transaction value (ATV) This metric helps you better understand how much shoppers spend in your store on average. A higher average transaction value (ATV) means that shoppers are buying your more expensive products or that they’re buying larger quantities.

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Boosting Sales in Retail with Experimentation: Storefront Analytics and A/B Testing

V Count

The more data you collect, the more accurate and effective your campaigns and promotions will become, and therefore more sales and, most likely, a higher conversion rate and return on investment as well. A/B testing is a common strategy used by expert marketers. to see which one performs better.

ATV 52
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Creeping back to retail, July Week 1 retail performance trends

Retail Next

As we move forward into this new normal of continuing social distancing, wearing masks, and washing our hands, the million dollar question is, when will we return to life as we once knew it? In spite of slow-to-recover traffic metrics, other sales KPIs are showing positive increases to last year.

ATV 52
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From Foot Traffic to Sales: The Role of Shopper Yield in Retail Success

V Count

Shopper Yield = Conversion x ATV Bearing a comprehensive approach, retailers can optimize their marketing strategies to improve their customers’ in-store experiences and maximize the store’s overall revenue. The total number of sales divided by the total foot traffic for a specific period will show your shopper yield.

ATV 52
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From Foot Traffic to Sales: The Role of Shopper Yield in Retail Success

V Count

Shopper Yield = Conversion x ATV Bearing a comprehensive approach, retailers can optimize their marketing strategies to improve their customers’ in-store experiences and maximize the store’s overall revenue. The total number of sales divided by the total foot traffic for a specific period will show your shopper yield.

ATV 52
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How V-Count’s Business Intelligence Platform Transforms Data Into Actionable Insights

V Count

Unlike other people counting entities on the market, V-Count develops both the hardware and software in-house, meaning both technologies are always in perfect sync and work in harmony. You can also save your old and current marketing campaign data into BIP and compare them. Without precision all you’ll get are guesses and estimations.

ATV 52