ATS Markdowns Target Market Wholesale 
Wiser
NOVEMBER 29, 2023
These two promotional strategies, while aiming to stimulate demand and increase sales, target distinct audiences and employ different methods. Trade promotions are directed toward the intermediaries involved in the distribution process, such as wholesalers, distributors, or retailers.
Inside Retail
MARCH 17, 2024
At the heart of the consumerism for good strategy is a policy of empowering the people – mostly women in Cambodia – and paying them living wages. Bartle said consumerism is viewed as a dirty word, at least in some quarters, and there is much talk of slow fashion and buying less. he continued.
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