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2021 IVC First Place: “Market by Macy’s” (In-Store Apparel Presentation)

VMS

The main challenge of the Market by Macy’s project was balancing the traditional notions of the scale of a Macy’s shopping experience with the new Market brand outlook via a smaller format,” says Robyn Novak, VP, Nelson Worldwide. Market by Macy’s. The store also features a concierge service and café.). Jungle Bells.

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6 Ways to Increase Impulse Buys: Online and In-Store

Wiser

Popular categories for an unplanned purchase include food and groceries, household goods, and apparel, according to Slickdeals. Specifically, look for opportunities to market to them. The most obvious is via email marketing. 2: Cross-merchandising. What is cross-merchandising? What does this mean?

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What is Visual Merchandising?

Wiser

You might have the best products or prices on the market, but if your stores are bland and the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? Mannequins are a staple of nearly every apparel retail store and for good reason.

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What is Visual Merchandising?

Wiser

You might have the best products or prices on the market, but if your stores are bland or the products are poorly displayed, people will look elsewhere. This is where visual merchandising comes into play. What is Visual Merchandising? Mannequins are a staple of nearly every apparel retail store and for good reason.

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Fern Hill Market: A Sip of Small Town Shopping

Retail Adventures

Fern Hill Market, featuring Sips on Main Café & Wine Bar (owned by tenant Kate Micheletto), made its debut in June of 2022. Fern Hill Market and Sips on Main partner to host a number of events each year. Fern Hill Market is the second stop and visitors are invited to shop while sipping. Lines for photos with both are long.

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How to Move Shoppers Toward Your Displays

Retail Adventures

Signs are a powerful, yet underutilized, marketing tool that can directly influence purchase decisions. Its easy to take a shipment from a vendor and slot it into a space on the floor, but it makes more sense to cross merchandise that product with relatable items to increase your average sale. And thats important.

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15 Things to Do RIGHT NOW to Get Your Store Ready for Holiday 2020

Retail Adventures

This includes scent marketing, the music you play on the sales floor, demos, even what your associates wear. These small fixtures – we like stacking tables – are used to stop shoppers by offering new and exciting merchandise that is irresistible. Increase your advertising and marketing efforts. Don’t be afraid to be creative!