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How Buy One, Get One Can Improve Your Sales

Wiser

Big companies such as TOMS and Chipotle have seen a lot of success with BOGO promotions. In a report from AMG , 66 percent of shoppers say that they like BOGO the most out of all discount promotions. They also found that 93 percent of shoppers report that they have taken advantage of BOGO promotions at least once.

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The Benefits of Connecting Online and Offline Shopping Data

Shopper Motion

Understand what products and services are most popular, which channels and marketing efforts are most effective. Identify potential gaps in their product offerings and make informed decisions about which products to stock and promote. . They can also use data to streamline their marketing and advertising efforts.

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How Demographic Analysis Solutions Benefit Your Business

V Count

There’s a reason why gender and age demographics are the most popular metrics considered by all sizes of businesses when planning for promotional campaigns and maximizing sales. Managers can measure the efficiency of marketing strategies and tailor advertising methods according to the gender trends of their customers.

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IoT Will Transform the Retail Industry: Here’s How

Retail Next

According to a report by Verizon.com , 77 percent of retailers in the market expect IoT and its applications to improve their customer experience. In the past, retailers used to send mass promotions to customers with an expectation that some percentage of recipients would be interested and would turn up at the store.

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The Rise of AI in Retail: Transforming the Industry Online, In-Store, and Socially

365 Retail

By identifying customers as they enter a store, retailers can offer personalized greetings, promotions, and recommendations based on individual preferences and shopping histories. Retailers can analyze facial expressions to gain insights into customer emotions and reactions to products, displays, and store layouts.