The Most Important Retail Metrics to Leverage in 2021
Retail TouchPoints
JANUARY 15, 2021
A low conversion rate means you probably need to go back to your product and cart pages and adjust the copy, user experience, pricing or finance options so people feel more compelled to click “buy.”. Total costs (marketing, packaging, shipping, fulfillment, storage, etc.) / # of orders = cost per order. are factored in.
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