eCommerce Pricing: How to Price for Marketplaces vs. Your Website
Wiser
APRIL 13, 2021
Plus, the infrastructure is already in place to help warehouse, sell, and ship your products. Dropping your prices aggressively, especially below profitability, can be a short-term play to boost sales that doesn’t translate well on a marketplace. Turn to Markdowns and Promotions. Plan for promotions to run at these times.
Let's personalize your content