article thumbnail

NRF 2023 Spotlights Profitability, Workforce Enhancements and Media Network Opportunities

Retail TouchPoints

.” — Kristi Argyilan, SVP, Retail Media, Albertsons Media Collective “At Nordstrom, we’re excited about the growth of brand advertising and offering new ad platforms and formats such as video to create much richer connections for our customers. Onsite advertising makes up 40% of our investment; 60% is off-site advertising.

article thumbnail

2024 Industry Trend Guide

Storis

So, buckle up, home furnishings retailers; we’re ready to accelerate. To accelerate, “the architectural makeup of retail systems must work in harmony across all platforms to accommodate customers. These frontrunners align with the need for compelling campaigns to entice customers.

article thumbnail

An Overview of Today’s SEO Best Practices

Storis

This winter, I enjoyed time on the road engaging firsthand with many home furnishings retailers. What became apparent from these conversations is that retailers need to look at their customer journey holistically to keep up with dynamic shoppers. One question I heard often was how to attract new customers.