Remove author armin-ghiam
article thumbnail

Policing Your Brand on Online Marketplaces: an Intellectual Property Guide for Retailers

Retail TouchPoints

For example, a product may not arrive in an expected time frame, it may arrive damaged due to insufficient packaging, or even the wrong product may have been shipped. Additionally, consumers may be dissatisfied with a product based on a product description that is inaccurate, incomplete, misleading or untrue.