Integrate Pricing, Promotions and Markdowns to Drive Profitability
Retail TouchPoints
OCTOBER 16, 2023
But at the same time merchants’ margins are being squeezed, making intelligent pricing and promotions strategies even more critical for success. And by taking an integrated approach to pricing, promotions and markdowns, retailers can use a holistic data-driven strategy that uses the same science and is measurable for all teams.
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