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The importance of an elite B2B customer experience

Inside Retail

Customer experience (CX) has long been a strategic focus for business-to-consumer (B2C) retailers who understand its role as a key driver of customer acquisition, conversion, and retention. Despite this understanding, many retailers still under-invest in their B2B customer experience.

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14 Point of Sale Systems for Small Businesses in 2023

Small Biz Trends

A point-of-sale system is one of the best tools for small businesses looking to accept payments. Point-of-sale systems enable business owners to be more agile with their payment processing and forego using the cash drawer. A point of sale (POS) system is used to accept payments, like a cash register. Brilliant POS.

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Touchpoints in Retail: Optimizing the in-store experience

Shopper Motion

Physical touchpoints for optimizing the in-store experience. Physical touchpoints refer to the tangible elements of the customer experience, such as the store layout, product displays, and in-store signage. These touchpoints can have a significant impact on the customer’s perception of the store.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. This includes highly personalized services, interactive elements, and rewards programs.

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Adapting To Changing Consumer Behavior: Strategies For Indie Retailers

Retail Minded

Finally, there has been a significant shift towards experiential retail, with customers expecting more than just products from retailers. They want an engaging shopping experience that is tailored to their specific needs. This includes highly personalized services, interactive elements, and rewards programs.

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Innovate or die: How brands can create impact

Inside Retail

From cutting edge technology in the supply chain to groundbreaking metaverse initiatives and non-fungible tokens in customer experience, it certainly is an interesting time in the retail sector. The harder thing for brands these days is to have meaningful interactions with their target markets in an authentic manner.

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Competing for a more discerning dollar

Inside Retail

Savvy businesses are seeking to re-establish new baselines now that the dust has settled, from financial performance and stock turnover to operating rhythms. Consumers’ experience during the pandemic exposed them to a world of convenience where they could shop on their terms, not the retailer’s. Getting personal.