The Future of Retail Takes a Digital Shift to Omnichannel Marketing
Retail TouchPoints
DECEMBER 31, 2021
Lastly, internal alignment that will help to create strategic agility across marketing investment, inventory decisions and international logistics. With all of this in mind, how are retailers making the shift at scale — and doing so, more importantly, in a way that drives easy adoption? How Marketers can Approach Spend Strategically.
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