2018, Advertising and Consumer - Experience Retail Today

Beating Cookie Addiction with a Healthier Attribution Diet

Retail TouchPoints

OCTOBER 4, 2022

The wonders of cookies have been leaning toward the side of consumers so far. Server-side tagging is at your disposal to help you do just that. Done right, implementing server-side tagging will put data autonomy back in your hands and prevent ad blockers and other filtering extensions from rendering part of the dataset useless.

Advertising

Advertising Drop-Shipping Marketing Shipping

What is Point-of-Purchase Marketing?

Wiser

NOVEMBER 3, 2020

Point-of-purchase marketing, sometimes referred to as point-of-sale marketing, is the practice of placing marketing material next to the products it is advertising. While point-of-purchase marketing is often done where customers check out, POP displays should be placed anywhere that consumers are making purchasing decisions.

Marketing

Marketing Kiosk Point of Sale Advertising

Experience Retail Today

Beating Cookie Addiction with a Healthier Attribution Diet

What is Point-of-Purchase Marketing?

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